Ingredients Specifically Avoided

• Cocamide Dea
• Dimethicone
• Diazolidinyl Urea
• Isopropyl Myristate
• Mineral Oil
• Petrolatum
• Placenta Extracts
• Propylene Glycol
• Pvp Polymers
• Seaweed Extracts
• Sodium Lauryl Sulfate
• Sodium Laureth Sulfate
• Urea

THE INGREDIENTS WE SPECIFICALLY AVOID may actually be the very cause of the damage experienced by the hair, scalp and skin leading to excessive dryness, oiliness, irritation and premature aging. Many cosmetic and treatment products contain THESE INGREDIENTS TO YIELD AN INSTANT COSMETIC EFFECT OF IMPROVEMENT, BUT AT THE COST OF DAMAGING HAIR AND SKIN IN THE LONG RUN. This causes the consumer to use and purchase more of the product to maintain the temporary cosmetic appearance or to purchase additional products to counter or fix the problems caused by the product that should have been avoided from the very beginning. Simply put, SELL THE CONSUMER A PRODUCT THAT APPEARS TO MAKE HAIR AND SKIN LOOK BETTER, DISREGARD THE REAL DAMAGE CAUSED BY THE INGREDIENTS AND LEAD THE CUSTOMER TO BUYING MORE OF THE PRODUCT OR ADDITIONAL PRODUCTS. WHAT A BUSINESS!!!